MISSISSAUGAON , June 2, 2022 /PRNewswire/ — Valvoline Inc. (NYSE: VVV), a global leader in vehicle maintenance powering the future of mobility through innovative services and products, today announced a sponsorship deal multi-year partnership between Valvoline Canada and Honda Indy Toronto. The 2022 event should take place July 15-17 at Exhibition Place, along the banks of lake ontario.
This sponsorship confirms Valvoline’s continued commitment to increasing the brand’s presence in Canada and to continue its historic legacy in motorsport.
“Valvoline’s heritage in motorsport – in all types of racing – is known around the world,” said Marc Coxhead, President and CEO of Valvoline Canada. “We are thrilled to announce our partnership with Honda Indy Toronto, and we are excited to introduce Valvoline to customers and consumers during the three day race this summer.”
The Valvoline™ brand will be displayed throughout the race site and attendees will have the opportunity to connect with Valvoline at Thunder Alley in a large-scale interactive brand activation. Additional plans for a unique Honda Indy Toronto experience for select attendees, hosted by Valvoline, are in development.
NTT INDYCAR series started racing on downtown streets Toronto in 1986. Today, the Honda Indy event has become one of the most attended motorsport festivals in the country.
Valvoline Inc. (NYSE: VVV) is a global vehicle service leader powering the future of mobility through innovative services and products for vehicles with electric, hybrid and internal combustion powertrains. Founded in 1866, the company launched the world’s first branded motor oil and has developed strong brand awareness and customer satisfaction ratings over the years across multiple service and product channels. The company operates and franchises approximately 1,600 service centers and is the second and third largest chain in the United States and Canada, respectively, by number of stores. With sales in more than 140 countries and territories, Valvoline’s solutions are available for every engine and transmission, including heavy-duty and high-mileage vehicles, and are offered at more than 80,000 locations worldwide. Creating the next generation of advanced automotive solutions, Valvoline has established itself as the world’s leading supplier of battery fluids to electric vehicle manufacturers, offering tailored products to help extend vehicle range and efficiency. To learn more or to find a Valvoline service center near you, visit valvoline.com.
™ Trademark, Valvoline or its subsidiaries, registered in various countries
SM Service mark, Valvoline or its affiliates, registered in various countries
About Honda Indy Toronto
Honda Indy Toronto is a world-class motorsports festival held annually on a temporary 2.89 kilometer, 11-turn circuit using the streets surrounding Exhibition Place near lake ontario downtown Toronto. The event features numerous attractions, food trucks, exhibits and interactive activities, and supports local charities. Honda Fan Friday offers general admission courtesy of the Ontario Honda Dealers Association. More $820,000 was collected in ten years for Make-A-Wish® Canada. As one of from Ontario the biggest annual sporting events with the first race held in 1986, first known as the Indy Molsonit has become a prestigious meeting place for some of the fastest racing car drivers in the world, including former NTT INDYCAR SERIES champions like Scott Dixon, Joseph NewgardenSimon Pagenaud and Will as well as great Canadian pilots Scott Goodyear, James Hinchcliffe, Greg Moore, Alex Tagliani, Paul Tracy, Jacques Villeneuve, Robert Wickens, and more. Canadians Dalton Kellet and Devlin De Francesco will be in the starting lineup this year. Honda Indy Toronto is owned and operated by Green Savoree Toronto, ULC, whose affiliates also promote three other INDYCAR races, Firestone Grand Prix of Saint PETERSBOURG presented by RP Financement (February 25-27, 2022), The Honda Indy 200 at Mid-Ohio (July 1-3, 2022), and Grand Prix of Portland (September 2-4, 2022).
For more information, visit hondaindy.com, “like” its Facebook page @HondaIndyToronto or follow the event on Twitter @HondaIndy and Instagram @HondaIndy using #indyTO.
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