Gurugram: Welcoming customers to the birthplace of H’ness CB350 and CB350RS, Honda Motorcycle and Scooter India held the first customer appreciation event of its kind at their Global Resource Factory in Manesar, Haryana, “Honda Homecoming Fest celebrating the first anniversary of H’ness CB350.
Building on the legacy of the Global Honda Homecoming event held at the Kumamoto (Japan) factory, the event applauds the return to the roots of Honda’s iconic H’ness CB350 and CB350RS.
Held at HMSI’s Global Resource Factory in Manesar, the Honda Homecoming Fest received an overwhelming response from over 2,000 proud CB350 Series owners, registering on a specially designed online registration platform across the ‘India.
The group of 120 riders received a special welcome from HMSI management, dealers and fellow spectators at the venue as they swarmed the venue on their H’ness CB350s and CB350RS.
Welcoming the riders at the event, Mr. Atsushi Ogata, MD, President & CEO – Honda Motorcycle & Scooter India said, “HMSI is delighted to be hosting the first Honda Homecoming Fest of its kind for our CB350 customers. in India and happy to receive an overwhelming response for this activity. Customer first is our guiding principle and we aim to maintain the highest level of customer satisfaction by providing quality products and services globally.
Speaking on the initiative, Mr. Yadvinder Singh Guleria, Sales and Marketing Manager, Honda Motorcycle & Scooter India said, “As they say, the real celebrations start when you get home, our BigWing team specially organized this very unique Home Coming Fest. CB350 customers have had the experience of witnessing first-hand the making of the very machines they drive. It was gratifying to see their enthusiasm and enthusiasm. In short, Homecoming isn’t just about the H’ness CB350 and CB350RS, it’s about the riding community and the bonds of sharing their experiences.
One of the main focuses of the Homecoming Festival is the Dreamers Cafe, exclusively designed for customers to experience HMSI’s heritage and history, in a memorable and ambitious way. Dreamer’s Cafe is part of Rupantar Journey, the transformation project of Honda Motorcycle and Scooter India. A special champions catwalk with the 3D logo invokes the pride of CB350 customers and pays tribute to MotoGP champions.
The festival included a guided tour of the factory and various fun and exciting activities including Ted Talk, Raizen art, sharing riding experiences, videography training by GoPro, among others, to build a connection between customers coming from various regions of the country while integrating them. firmly in the Honda family.