Chrysler Capital has unveiled the results of a study using Google’s search volume data to find information about the cars American Internet users are looking for.
Perhaps unsurprisingly, the study skews rather positively for Chrysler (or Stellantis) products. The Jeep Wrangler, he says, is both the most searched vehicle in America with 167,000 searches per month, on average, and the most searched vehicle for rent with 60,960 monthly searches.
The study also suggests that the Toyota Tacoma and 4Runner are the most searched vehicles, followed by the Honda Civic and Ford F-150.
Also Read: Ford Bronco Attracts New Customers to Off-Road Market, Doesn’t Steal Jeep Wrangler Buyers
According to social media rankings, the Civic is actually the most popular vehicle in America, based on the number of Instagram hashtags it has. This is not very surprising given the popularity of the car among enthusiasts and its affordable price. What is What surprises me, however, is that the relatively unremarkable Honda CR-V is the sixth most popular car on Instagram by this metric with 1 million hashtags. It’s a fifth of the Civic and half of the Dodge Charger.
The data for electric vehicles, meanwhile, is even stranger. The popular new segment of the market has taken a lot of time, effort and money from automakers, so it’s somewhat surprising to see that, according to Chrysler Capital, the Audi e-tron is the most sought-after vehicle in America. with 4,460 monthly searches on Google.
The e-tron is a perfectly good electric vehicle, so it’s no surprise people are interested in it; it’s just unusual that it beat all Tesla models. Even more interestingly, Tesla does not appear in the list of the most wanted electric vehicles at all, which are, in order, the Audi e-tron, the Chevrolet Bolt EV, the Mercedes-Benz EQS and the BMW i4. . .
What’s less surprising, meanwhile, is that, in terms of vehicle types, trucks are the most sought after in America. The quintessentially American segment nearly doubles Google searches for the second most popular type of vehicle, the SUV. Next come minivans, sedans, coupes, station wagons and hatchbacks, which hardly anyone is looking for. Well, no surprise there, then.