Honda Atlas is expected to discontinue its 10th generation Civic in Pakistan this calendar year, dealers say, bringing the curtain down on the model it launched in 2016.
Officials from several dealerships said Business recorder that the Civic’s racing model could be discontinued this year, giving credit to social media posts circling a new generation expected in 2022.
Dealers have yet to be informed of a timeline or have made an official visit to see the new Civic – a routine tradition ahead of a new generation’s launch – but said they have briefed customers on the development. .
“We haven’t been invited to view the new Civic yet,” said a dealership, on condition of anonymity. Business recorder. âBut we say to customers who make reservations that the business model (10th generation) could be changed. As such, they should keep in mind that there could also be a price difference between now and the delivery date. “
Customers are currently getting a delivery date of August 2022, with an eight-month lag. By comparison, the delivery time for the Honda City, launched last year, is a maximum of five months. In addition, new reservations for the 1.8-liter i-VTEC and 1.5-liter Turbo variants of the Civic are not taken into account.
âThere is necessarily a price difference. (But) we cannot confirm the amount. Discussions in the market suggest the new Civic could fetch between 5.4 and 5.5 million rupees, âsaid another dealer. Business recorder.
Reports also suggest that the 11th generation Civic could be introduced with minor variations, with Honda tweaking some specifications based on its tenure in Pakistan. The company reported profit of Rs 939 million for the quarter ended September 30, 2021, up from Rs 657 million in the same three-month period a year earlier, with sales exceeding 27%.
Meanwhile, deliveries of vehicles – the Civic model on the move – slated for January are underway, the official added.
Honda Atlas officially launched its 6th generation City model in Pakistan last year with the base variant priced at Rs 2.599million, marking the vehicle’s first major overhaul in over a decade. The launch took place amid stiff competition in a market that many believe is not big enough for more than three or four dominant players.
The fierce competition has also caused many automakers to scramble to introduce upgrades, âfaceliftâ variants and add safety features that have been missing for several years in their vehicles.
The city itself received a facelift a few years ago, but Pakistani consumers hadn’t seen a generational change since 2009.
City’s base variant – the 1.2-liter manual transmission model – was priced at Rs 2.599million at the time of launch. It is now Rs2.729 million.
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